Fort St. James businesses are looking forward to a love injection.
The district is participating in a buy-local campaign called Love Fort St. James, led by Northern Development Initiative Trust.
The pilot project supports the development of similar campaigns for six communities, including Vanderhoof, Burns Lake and Valemount. Each community will have their own website that will promote local businesses through high-end photography.
Citizens of the participating areas will be urged to consider the variety of products availble in town and to celebrate the personal connections between consumers and business owners when they support independent businesses.
The $75,000 initiative utilizes the services of Amy Quarry, who launched a similar project in Quesnel that engaged more than 50 local businesses.
The Small Town Love project is a great opportunity for local businesses in Fort St. James to collaborate and promote what products and services are locally available to the community," said Fort St. James Mayor Rob MacDougall.
"We've very excited as this helps us to build a critical awareness for community members, business and industry to highlight the benefits of shopping locally, in turn helping to strengthen the resilience of our local economy."
Businesses and community members interested in learning more about the Love Fort St. James campaign should contact the district's economic development officer Emily Colombo at 250-996-8233 or email [email protected].
