Banners will once again be flying over downtown sidewalks and promenades. This year, they will be new, made of better material and reflect the Downtown Prince George graphic design pattern that evolved from the 2015 Canada Winter Games.
Downtown Prince George partnered with the City of Prince George and the Rotary Club of Prince George to upgrade the 110 banners now being hoisted into place on George Street and Third Avenue, primarily.
"We are excited that the 2016 program involves a partnership with not only the City, but also the Rotary Club of Prince George who have generously contributed in order to assist us to upgrade to the quality of banner material that is longer lasting," said Colleen Van Mook, Downtown Prince George's executive director. "These banners will serve to better promote our organizations and add more vibrant colours to our downtown landscape. It all fits well with our continued efforts to beautify downtown."
The installation of the banners downtown is part of a City program that is seeing more than 400 banners installed along highways, major roads, and at civic facilities around Prince George.
The widespread banner images depict various local scenes, while the ones for downtown have that specifically downtown imagery.
"Banners truly add colour and character to a community and partnerships such as these go a long way to enhancing Prince George," said mayor Lyn Hall.
"We are excited to demonstrate our continued commitment to the Prince George community and support to the beautification of Downtown Prince George," said Ross Birchall, president of the involved Rotary club. "We feel that a visually appealing downtown will drive business and tourism, and it's a project that aligns well with Rotary International Areas of Focus including growing local economies."
The banners are being installed over the coming days.
