PDF (Portable Document Format)
The Citizen strongly encourages the use of PDF files created using Adobe® Acrobat Distiller.
Basic settings for Acrobat Distiller:
- Use the default PressOptimized settings with the following changes:
- General Resolution: 600-1200 dpi;
Color Image Downsampling: 150-300 dpi
Grayscale Downsampling: 150-300 dpi;
Monochrome: 600-1200 dpi.
When
distilling start with the lower resolutions (600/150). View the pdf. If
the quality is not acceptable try increasing the resolution and
re-distill. (Most files look fine using the lower resolutions,
resulting in a small file that can be sent quickly via the internet.)
NOTE:
If you submit PDFs with RGB images they will automatically be converted
to CMYK at the time of publishing and may not produce the desired
results. Also, if fonts are not properly embedded substitution may
occur causing undesirable results.
PLEASE
NOTE: We do not recommend using the PDF writer driver for high quality
images. The PDF writer should only be used for ads that do not contain
any graphic images as it automatically downsamples images to screen
resolution. To maintain image quality create a postscript file and
distill using Acrobat Distiller which can control downsampling of
graphic images.
Other Formats*
Most
programs have the ability to "Save as File" which creates a postscript
(PS) file. This is another acceptable format but is not easily proofed
before submitting your ad to us. Be sure a printed-proof is submitted
via fax or mail so our Prepress department can compare the
printed-proof with the postscript file.
*The Citizen cannot be held responsible for errors, omissions, or missed ads as a result of technological incompatibilities.
If you require further information or technical details please contact the Prepress department at (250) 562-2441.